We explain what the layout is, what its meaning is and the different areas in which this distribution scheme can be used.
What is the layout ?
When we talk about layout (a loan of English), layout or arrangement, we refer to the scheme of distribution of the elements within a format or a design . This term applies to various areas, such as technology , administration or graphic design, and is usually equivalent to “plan” or “ordering.”
Although there is no concrete and unique thing to refer to as a layout , usually with that term there is reference to the previous planning (also “ setting ”, of English) that is made of a thing or a project , so that Its parameters can be measured, monitored or modified on time.
Thus, a Web programmer who works for a company , first gives its employers a layout that exposes the visual and computer framework, so that it can operate as a sketch and serve to develop multiple Web pages .
In short, the layout is the previous presentation of the disposition of the information of a project , which is rendered to its directors before, during or about to finish the work.
The degree of complexity in its preparation will be proportional to the progress in the definition of the project: initially just a few sketches and sketches, but then a much more elaborate and established proposal.
Layout of a company
In matters of marketing or marketing , we talk about layout to refer to the location of the products or services in a store or in a market , that is, its strategic order to minimize the consumption of labor and ensure the correct exposure of each product.
Marketing-layout pursues the objective of maximizing sales per square meter , grouping or isolating them based on the consumption criteria that characterize a given market. For example, in the matter of shelves, you usually choose between two types of layout : rectangular or angular.
In industrial matters, the layout usually has to do with the supply chain and the layout of the warehouses , among other issues that merit prior logistics planning.
Thus, the optimization of the processes of transfer of the raw material or of the elaborated merchandise is pursued , to maximize the speed of preparation and reduce the effort.
This is because in both warehouses and distribution centers the space is finite and requires strategic planning to achieve a rapid flow of materials, in the first case, or an optimization of the picking process (selection) in the second.
Layout in graphic design
Every graphic design presents a visual framework, a minimum order of allocation and distribution of the graphic elements in the given space (a sheet, a monitor, etc.), and that often determines logical, causal or interpretation relations of the message.
Therefore, the preparation of advertising campaigns, web pages or flyers, for example, usually has a previous stage of drawing sketches and graphic models . This is known in graphic design as layout .
This stage is key to understanding what the customer asks for and to show a possible frame of shapes, colors and spaces in the product, before even actually starting to produce it. There are usually several stages of layout before you risk producing an original design.