SEO MASTERSEO TECHNOLOGY

Blog optimization suggestions

Have time to provide optimization of BLOG. 
For example, the mainstream personal BLOG, 
bo-blog. sablog. pjblog and so on. . .

To be honest, I have never heard of these blog software. My blog is using WordPress, but the blog software features should be similar. Introduce a little bit of optimization I have done on this blog today.

First of all, I think blogs are more of a sharing tool. The website structure generated by the blog is relatively search engine friendly compared to many websites.

But the blog pages are generated using templates, and there are many factors that cannot be controlled. After picking up a template that you think is better, most of the code on the page is fixed. You can’t do a page-by-page, a directory or a directory to do special optimizations.

So blogging is not a system that is perfect for full SEO . For a lot of less popular keywords, we can see that blogs can be ranked first. But the hottest keyword is to use handwritten webpages as well, unless you are a special cow in your industry, you will be connected to you when you write. Such as Matt Cutts.

Permalink

The WordPress backend system can choose whether the permanent link generation is dynamic or static. Be sure to choose to generate a static URL, that is, remove the question mark in the URL.

The generated URL structure can also be chosen by yourself, for example

/%year%/%monthnum%/%day%/%postname%/

The best way to do this is to include only the filename of the post /%postname%/ in the URL.

If you don’t care about the rankings, you can add the date to see more clearly.

Do not change once the fixed link and URL structure are determined.

Page title

The default page title generated by WordPress is this form.

Blog title >> Article title

Need to reverse this form to

Article title – Blog title

The title of the post is a more specific keyword, so it’s best to appear in front of the title. This can be done by modifying the WP template:

< title >< ? php wp_title(); ? > : < ? php bloginfo(‘name’); ? > < /title>

Post title

The title of the post will appear in the title of the page, so try to include the keywords discussed in this post in the title, it is best to be concise, let people know what the post is saying at a glance, which is beneficial to the user.

Articles linked to each other

When you mention related previously written content in the article, you can naturally link to other articles.

WordPress has a special pplug-inthat links all the keywords you specify. But I suggest that it is best not to use it, because it looks unnatural and the experience for the user is not very good. Link to other articles only where you think it is appropriate.

Related articles

Use the plug-in implementation to list five other related posts below each article, which helps search engines crawl more pages.

Categories

The structure of blog sites is often very deep, and the content written a year ago may have to be clicked from the home page many times to see. Therefore, I suggest that the directory categories be slightly more detailed, so that the site is flatter, which is conducive to search engine spiders to reach more pages.

Label

There are a lot of plug-ins that can sort posts based on tag tags to make the topic of the post clearer. Everyone can try it, but I don’t like it very much, so it doesn’t work.

User-friendly subscription

Many people suggest that you can put a subscription link using various RSS readers on your blog, just like in the blog.

However, this also has personal preferences. Although it is convenient for users to read, I personally think it is messy, so it is useless.

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